Rock Climbing Shoemakers: Evolv, the Talented Up and Comer
Like all things, Climbing has evolved. Shoes have evolved. As they’ve gotten smaller and more precise, standards have risen. This trend continues as innovation and increasingly difficult routes feed on each other. There are now quite a few major brands of climbing shoes that are available worldwide, each with it’s own unique qualities and advantages. We’re not talking about Nike; these shoes are designed by climbers and made by climbers, often in a single facility consisting of maybe 200 people. Sometimes it’s important to know what companies your business is supporting, so here is a review, plus a little background, on one of the best shoemakers in the world, Evolv.